More and more companies and people are discovering how easy, fun and manageable it is to build an entire website in a blog platform, like Wordpress. If you plan to do the same, just remember one word: fresh.
Fresh content will make you more visible, no matter what format your site is built in. But if you're building a site on a blog platform, it's so easy to refresh your site, you should do it daily. Do it with a new link, a new post or a twitter feed. Change things around. Play. It will work in your favor.
